
Reaction from the field
The legacy of Tom Selleck’s Ferrari 308 GTS from the beloved television series Magnum P.I. continues to resonate with fans and car enthusiasts alike. This iconic vehicle, which was first introduced in the pilot episode of the show in 1980, has become a symbol of adventure and style, captivating audiences for nearly four decades.
During its impressive 163-episode run until 1988, the Ferrari 308 GTS was not just a mode of transportation for Selleck’s character, Thomas Magnum, but a character in its own right. The car, originally supplied by Ferrari North America in a striking Fly Yellow, was later repainted in the show’s signature Rosso Corsa, further cementing its status as a cultural icon.
Interestingly, the specific Ferrari 308 GTS driven by Selleck is believed to be one of approximately 15 of its kind used throughout the series. This particular model, with a serial number of 28251, is one of three carbureted 1979 cars featured in the first season. With over 93,000 miles on the odometer, it showcases not only the adventures of Magnum but also the durability of this classic vehicle.
In March 2025, the car was sold for an impressive $115,000, highlighting its value among collectors and fans. Prior to this sale, it had garnered significant attention at a GAA Classic Cars auction, where bidding reached $120,000 but ultimately failed to meet the reserve. For context, a regular 1979 Ferrari 308 GTS typically sells for around $74,000, showcasing the premium placed on this particular vehicle due to its television history.
The Ferrari 308 GTS is powered by a 2.9-liter V8 engine that produces 205 horsepower, paired with a five-speed manual transmission. Notably, the car was modified to accommodate Tom Selleck’s 6-foot-4 frame, ensuring that the actor could comfortably embody the character of Magnum while driving this stunning vehicle.
As fans continue to enjoy reruns of Magnum P.I., the nostalgia surrounding Selleck and his Ferrari remains strong. Actor Donnie Wahlberg, who has spoken fondly of the series, remarked, “I see it every now and again on re-runs, and it still holds up after all of these years, you know, getting to work with Tom [Selleck] and Bridget [Moynahan] and the cast, and it was an amazing experience.” This sentiment reflects the lasting impact of both the show and its iconic car.
Details remain unconfirmed about the future of the Ferrari 308 GTS in popular culture, but its legacy as a symbol of adventure and style in Magnum P.I. is undeniable. As collectors and fans continue to celebrate this piece of television history, the story of Tom Selleck and his unforgettable Ferrari will undoubtedly live on.

