On April 13, 2026, the tension between influencers Alix Earle and Alex Cooper reached a new peak as Cooper called out Earle in a TikTok video. In her video, Cooper addressed what she described as Earle’s “passive aggressive behavior,” stating, “Hey girl, the passive aggressive reposts and the likes and the commenting on things—I’ve got to call you out here.” This public confrontation has captured the attention of their followers and the broader online community.
Cooper challenged Earle to confront their alleged issues directly, saying, “What’s the beef? ‘Cause I’m really tired of waking up and seeing you using this fake drama to distract from other shit going online from you.” This statement not only highlights the friction between the two but also suggests that Cooper believes Earle is using their feud for personal gain.
In response, Earle commented on Cooper’s video with a simple, yet intriguing, “Okay on it!!!” This brief reply has left many wondering if Earle will address the situation more openly in the future.
Cooper also pointed out that there are no non-disclosure agreements (NDAs) preventing Earle from speaking out, which adds another layer of complexity to their relationship. The public nature of this exchange has sparked discussions among fans about the authenticity of their interactions.
Prior to this confrontation, Earle had reposted a TikTok that criticized Cooper, indicating that tensions had been simmering for some time. The history between the two influencers dates back to 2023 when Earle launched her podcast, “Hot Mess with Alix Earle,” on Cooper’s Unwell Network.
However, the partnership took a turn in February 2025 when Cooper’s media company parted ways with Earle’s podcast project. Following this split, Earle expressed feeling “pretty lost” in a May 2025 interview, suggesting that the fallout from their professional relationship had a significant emotional impact on her.
As of now, both influencers are navigating the fallout from this public feud. The community is watching closely to see if Earle will respond more substantively to Cooper’s challenges or if the situation will continue to escalate.
This sequence of events matters not only for Earle and Cooper but also for their fans, who are deeply invested in their lives and careers. The dynamics of their relationship could influence their respective brands and future collaborations.
Details remain unconfirmed regarding any further developments in this ongoing situation, but one thing is clear: the online community is eager for clarity and resolution.
